Mobile Retail Guide for Winning Strategies

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Have a sneak peek!

Overview of the changing mobile retail landscape

Learn more about the most recent retail trends and user expectations.

Stories: The missing piece

Explore full-screen, personalized, shoppable Stories improve exploration and drive sales.

Making the best out of shopping seasons

Discover how to turn holiday shoppers into loyal consumers.

Creating captivating content for retail apps

Check out data-based, actionable insights to achieve your business goals.

Storyly for Shopping

Storyly is the engagement tool to embed full-screen and interactive stories in your app and website!

Storyly Stories empower lifecycle marketing strategies, from discovery to purchase, from loyalty to advocacy. They help you build trust-based and personalized communication with consumers through a blank canvas for enriched, interactive, customized content sharing.

How can Storyly Stories help retail apps for customer engagement?
The answer is in the ebook.

Get your copy

We are the missing piece to deliver an engaging shopping experience!

Phil O'Hagan

Lead Product Manager at New Look

“Storyly helps us answer some very difficult customer/business problems - as a company we have lots of things to convey to customers - new products, new features, sustainability initaitives, offers, promotions, loyalty...etc. Often trying to cram all this info into an app experience means compromising on the customer experience and worrying about overloading customers with info. However, Storyly has given us an elegant and simple solution to this problem by giving customers bite-size chunks - that are easy to engage with or ignore and move onto the next one.”

Gülsüm T.

Senior App Campaign & Content Specialist at Defacto

“Storyly is not only a product, but also a great teammate with the Dedicated Account Management service it provides. From a product point of view, I can say that the product is definitely positioned as a great communication and transformation channel in our application. The interactive elements it provides have a very good effect on the conversion rates of the content we share, and at the same time, the interaction rates of the users in our application with the channel are clearly increasing with each passing month. One of my favorite parts of this product is the advices we get from Storyly's mobile-savvy Engagement Managers on how to make the most of the channel!”

Nataliia R.

Mobile App Product Owner at Autodoc

“Easy to integrate into the application, intuitive admin panel for uploading and analyzing content. Fast and qualified support of the company's employees.All these things made our experience with Storyly very comfortable and effective!”

Buse D.

E-Commerce Assistant Specialist at Atasun Optik

“As Turkey's leading optics brand, we would not have thought before the integration with Storyly, that we can bring interaction to the e-commerce application that we have . With the interactive elements that Storyly provides, we can interact with the users within the application, and it also serves as a channel for our product promotions. At the Dashboard point, it has a very user-friendly interface and finally and most importantly you can reach Storyly's Customer Succes Team whenever you want for the possible use-cases that you might want to implement into your application.

Özge

Strategy Manager at Modanisa

“We acquire new users very rapidly, so it was essential to bring them a user experience they were already familiar with from the social media: displaying stories on the homepage. We can easily import our stories from our social media accounts or build new stories from scratch on Storyly. We can create user segments using the labels on the tool to display different stories to each group. We currently use location and language parameters, but the tool supports any filter you wish to develop on your app. We can upload images, videos, and extra features such as voting and product tags. Product tags are especially useful for e-commerce since we can upload a single photo as a story and tag each piece of the outfit with different product page links.

Customer Stories

1 /

Storyly was a game changer from day one! ROI was clear for Domino’s from the first week. Starting from the moment the “App-Only Campaign” was announced with Storyly, Domino’s saw a huge increase in conversions.

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Click-through rate
37%
Higher conversion rate compared to banners
64%
Increase in the activation of the wallet feature
20%

The addition of in-app stories to the JD.ID app brought substantial results from Day 1. Giveaway and Grocery Super Sale story rates achieved CTR’s of up to 53%, and the average video watch length rose 60%.

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Click-through rate
53%
Avarage video watch length
60%

Storyly provided the perfect solution to the challenges and brought splendid results. Modanisa embedded stories to the top of the homepage to capture the users’ attention at the utmost level and enhance the product discovery experience.

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Higher conversion in users who viewed stories
61%
Incrase in session time
30%
Decrease in bounce rate
60%