We are on a mission to unlock the new channels in mobile and web to spark creativity.

Storyly is the user engagement platform that embeds full-screen, interactive, and shoppable Stories in mobile apps and websites. Inspired by transformative creativity and powered by flexibility, our journey is all about exploring and disrupting how businesses connect and build long-lasting relationships with their users, be it B2B or B2C.

A photo of Storyly's sales, marketing and product team at the physical event wearing their purple Storyly t-shirts.

The story of Storyly

…began back in 2020 with the ambition to inspire mobile brands to create their own authentic world. There was one question in our minds: “How could we disrupt and create a brand-new media unit out of Stories in a way that would improve user engagement and conversion?”

We knew that there was so much more to explore beyond the limits of the mobile screen.

Image from an international physical event attended by Storyly's co-founder Soner Şensoy and other Storyly team members.

For us, the circles of Stories are the gateways to a world of boundless imagination, creativity, authentic content, interactions, and long-lasting connections.

We believe Storyly Stories are something more than a circle, full of possibilities.

Powered by the founders of AppSamurai, an FT500 and Inc5000 company, Storyly today is the ultimate channel that is committed to the next-level user engagement.

Storyly by numbers




Monthly active users


Stories per month

Our values

Transformative creativity

We believe in the value and potential of constructive disruption and create transformative ideas.

People - centricity

People are at the heart of everything we do, design, build, and maintain.

Relentless discovery

We believe that the best solution is yet to be discovered.

Value championship

We are courageously committed to creating value and engineering groundbreaking solutions that the world needs.

Image contains people from Storyly's internal team
Storyly team members family picture at Storyly's Turkiye Office
Image from a psychical event that Storyly team members attend

People shaping the story of Storyly

Be part of an amazing team of people who continue to learn from each other and grow every day together.

Join us

Our leaders

“Stay hungry, stay foolish.”

As a serial entrepreneur, Emre is the Co-Founder and CEO of AppSamurai, Storyly, Growth Tower, and Netvent. His previous experiences include finance, sales, and business development roles at PwC, Inta Spaceturk, Enerjisa, and Oracle. He has a degree in Business Administration from Middle East Technical University and an Executive Leadership degree from UC Berkeley.

Storyly's co-founder and CEO Emre Fadıllıoğlu's Image

Emre Fadıllıoğlu

Co-Founder & Chief Executive Officer
“Hope is a good thing, maybe the best of things, and no good thing ever dies.”

An eternal experimenter that never gets tired of testing & learning, Soner is the Co-Founder and CRO of AppSamurai, Storyly, and Netvent. Having pivoted his career from engineering to mobile marketing, he made growth possible for many well-known apps. He has a Bachelor of Science degree in Electrical and Electronics Engineering from Middle East Technical University.

Storyly's co-founder Soner Şensoy's Image

Soner Şensoy

Co-Founder & Chief Revenue Officer
“Every decision is a game of tradeoffs.”

Mehmet is the Co-Founder and Chief Technology Officer of AppSamurai (2016) & Storyly (2020). His previous experiences involve telco companies like Blackberry and Broadcom and he holds a bachelor's degree in Computer Engineering from Middle East Technical University.

Storyly's co-founder Mehmet Bilgin's Image

Mehmet Bilgin

Co-Founder & Chief Technology Officer
“You only have this moment, nothing more.”

A deep-thinker and digital entrepreneur in finance resulting from this love for the field. With a robust background in the same industry, Osman Soysal is the Chief Finance Officer of AppSamurai & Storyly since 2017. He holds a Bachelor of Science degree in Economics from Middle East Technical University and a master’s degree in Public Administration from Harvard University, Kennedy School of Government.

Storyly's CFO Osman Soysal's Image

Osman Soysal

Chief Financial Officer
“Every ‘yes’ is a ‘no’ for the known alternatives, and every ‘no’ is a ‘yes’ for the unknown opportunities.”

A technology and product enthusiast. passionate about revolutionary technologies and products that can ignite behavior change. As CPO of Storyly, he contemplates mobile technologies with a focus on retention and engagement. Previous experiences include Microsoft and his own ventures. He holds a bachelor’s degree in Computer Engineering from Bilkent University.

Storyly's CPO Aykut Bal's Image

Aykut Bal

Chief Product Officer
“I never lose. I either win or learn.”

A highly experienced and resourceful business leader, Gökmen accumulated 15 years of experience working for Shell before joining Storyly as the VP of Sales & Partnerships. He has a bachelor’s degree in Construction Engineering from Middle East Technical University and a master's degree in Management.

Storyly's VP of Sales Gökmen Kavlak's Image

Gökmen Kavlak

VP of Sales & Partnerships
“Everything will be alright in the end. If it's not alright, it's not the end.”

Always excited about new tech that can service next-gen brand building, as a former brand manager. Currently narrating the story of Storyly and its immense capabilities for user engagement. She holds an undergraduate degree from Middle East Technical University in Business Administration and a graduate degree at Warwick Business School in Marketing & Strategy.

Storyly's head of marketing İrem Işık's Image

İrem Işık

Head of Marketing
“42! The answer is 42, but what's the question? That's the question.”

In pursuit of the question, Emre embarked on a software engineering path and quickly realized he should have picked the business and people path. Previously, he was the director of an executive search firm in the San Francisco Bay Area and the first CPCO of a mobile gaming company which was later acquired.

Storyly's human resources, head of people Emre Tunçbilek's Image

Emre Tunçbilek

Head of People, Culture, and Happiness
“A vision without a strategy remains an illusion.”

Business development and strategic management enthusiast, with a track record in creating business opportunities in the corporate & start-up ecosystem. Following his experiences working for companies like Samsung Electronics & EnerjiSA, Faheem joined AppSamurai and now supports the global expansion journey of Storyly.

Storyly's Director of Business Development Faheem Saiyad's Image

Faheem Saiyad

Director of Business Development
“We’re smart enough not to let stress get in the way.”

Passionate about people development and bringing in the newest technologies to Storyly's tech-stack, Levent jumped on early to the trend of "mobile". He joined AppSamurai in 2018 and currently leads cross-disciplines of frontend, backend and mobile at Storyly. His previous experiences include mobile development at Anvato.

Storyly's Software Engineering Manager Levent Oral's Image

Levent Oral

Software Engineering Manager
“Make it happen.”

Dedicated to connecting customers and products, Nurçin ensures the Storyly customers get the best value for the products. Previously, she worked for Twentify, Influenster, and AppSamurai, expanding her knowledge in customer success, product management, and user acquisition. Nurçin holds a bachelor’s degree from Foreign Languages Education Department.

Storyly's Customer Engagement Team Lead Nurçin Turgut's Image

Nurçin Turgut

Customer Engagement Team Lead

Our awards & recognition

Best Content Technology - Martech Awards 2021
Best Media Technology - Martech Awards 2021
Distinction in Campaign Content to Consumer - Communicator Awards 2022
Distinction in Campaign Business to Consumer - Communicator Awards 2022
Best Content Technology - Martech Awards 2022
Most Effective App Engagement Platform - EMMA 2022
Most Effective eCommerce App Campaign - EMMA 2022

What people say about Storyly

"The Storyly support team is amazing, they give us insights and suggest ways to improve our results. Very much appreciated!"

Alex Mosko
amma Pregnancy Tracker

“Storyly is not only an interesting tool that extends the functions of our application, but also it provides excellent customer care. Storyly helped us significantly increase the retention in the application. It is also a great place to showcase new products and features.”

Agnieszka Zienkowicz
Empik Go

"We have created a way of working where we can get fast feedback with sincere and open communication with Storyly's information technologies and customer engagement team. In fact, we were able to get support in every need, in close proximity to a business partner operating within our Bank."

Hazal Tüfekçi

"The team is very proactive, and the product is constantly developed by the team and the team hears from the client and shapes the roadmap according to the requests."

Beril Miray Pekingör

"I like the product and the "story" behind it. It is jam-packed with an easy interface, simple (but not basic) statistics and efficient workflows. It's a total game-changer for all kinds of companies to add good value to their mobile applications by creating interaction in them. Also, I am a massive fan of the customer success/engagement team because they truly have a desire to help the customers."

Doğu Baklacı
AXA Sigorta