Sip of Inspiration

Special days present great opportunities to increase conversion. Creating excitement before special days and helping shoppers can increase the frequency of their visits to your app/website to see what’s there for them. You may help them by providing daily discounts for different groups of products each day like an advent calendar and create a sense of urgency which is likely to increase your engagement and conversion. By doing this, you may become the first place they think of during their gift search.