clube giro: A clever move to engage users and encourage app downloads

Sip of Inspiration

Here is an inspiring example from clube giro to add an exciting twist to travel planning!

Every month, clube giro runs a unique campaign that kicks off on Instagram and leads users to their app. There, members get the chance to vote on their next dream destination with a whopping 50% discount!

As a clever move to engage users and encourage app downloads, the voting happens exclusively within the app with #StorylyStories. And it's working wonders! December voting was a nail-biter, and clube giro is using results stickers to celebrate the winning destination.

clube giro’s gamified loyalty program has been a pioneer, creating a dynamic and interactive experience for users. The campaign's success speaks for itself:

  • Impressions skyrocketed by 100%
  • Reach increased by 85%
  • Active users grew by 32.50%
  • An impressive 42% response rate

You can check out examples of Storyly in action.

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