How to Increase Average Order Value With Inspiring and Engaging Video Stories on Your Website
Acquiring new customers and retaining existing ones helps boost revenue, but you should also do what you can to maximize their order values. Unfortunately, it's often hard to get customers to pile on items to their initial orders. If you can somehow increase the average basket size of your customers, you can significantly increase your revenue with each customer and order. High average order sizes will ultimately help your business directly, making this an essential metric to boost. Thankfully, there are plenty of means to help you increase average cart value, but Video Stories are among the most effective you'll find. There are several reasons I recommend this means in particular: Video Stories improve product discovery, decrease cart abandonment, maximize average basket size, and increase conversion rates.
Boost Email CTRs and Engagement with Inbox Stories, an Exciting New Feature from Storyly!
It’s time to give your email strategy a glow-up! Inbox Stories, a new feature that lets you integrate Story content directly into an email is a dynamic new way to improve CTR and achieve your engagement and retention goals.
March Inspiration Hub: Your Monthly Resource for eCommerce Content Ideas
Welcome back to the Inspiration Hub! It’s time to get ready for March marketing plans, and there’s plenty to celebrate. I’ve put together some Story ideas for each of the holidays and events coming up, so you can mark your calendar with favorites or the best fit for your brand.
Shopping Habits of Gen Z
If you want to attract Gen Z with your brand, you must understand Gen Z's shopping habits, buyer behaviors, and preferences. To help you build a relationship with Gen Z, this guide will explore who this generation is, what they look for from brands, and how you can reach this generation with your offerings.
Marketing During a Recession: Strategies for eCommerce
2022 brought new challenges, such as higher inflation rates, consumers cutting back on spending, and escalating conflicts, causing 2023 to start off as a challenging year. The recession-ridden market, rising user acquisition costs, and shrinking budgets are shaping and will continue to shape the year, business plans, and marketing strategies.
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February Inspiration Hub: Your Monthly Resource for eCommerce Content Ideas
Timing your promotions and content to line up with holidays and events is a great way for eCommerce businesses to boost engagement and conversions. Deal-savvy shoppers often know to expect sales around holidays and will likely be looking for the most exciting promotions. With time-sensitive Story content, you can help shoppers stay entertained and engaged while them opportunities to deepen their investment in your brand.
Get to Know Your Customers Day: Captivate & Connect With Entertaining & Interactive Story Ideas
One size doesn’t fit all anymore. We live in the era of personalization. And it's more important than ever for brands to deliver the right messages to the right people at the right time. This is what your audience demands, and this is how you build a successful business. And it starts with one essential step: Get to know your customers!
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