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AI + Personalization: What eCommerce Apps Can Learn

Explore how eCommerce apps are using AI to deliver smarter, more personalized shopping experiences.
Marketing Tips

Brand Marketing vs Content Marketing: Why You Need Both

Discover differences between brand marketing and content marketing, and learn how combining both can strengthen your strategy.
Marketing Tips

How to Develop a Content Marketing Strategy That Drives Real Results

Learn how to build a content marketing strategy that drives results with this simple 8-step framework.
Marketing Tips

Building a High-Converting eCommerce Content Marketing Strategy with Storyly

Discover how to craft an effective eCommerce content marketing strategy and leverage Storyly’s interactive and shoppable content for maximum impact.
Marketing Tips

The Complete eCommerce Marketing Calendar for 2025

Knowing which holidays and dates your brand should celebrate can give you a head start in planning your marketing calendar. Explore the full list now.
Marketing Tips

Measuring the Success of Shoppable Content: Key Metrics and Tools

Learn how to evaluate the impact of your shoppable videos with key metrics and tools to boost engagement, drive conversions, and maximize ROI.
Marketing Tips

11 Most Common Reasons for Shopping Cart Abandonment (And What To Do About It)

Struggling with cart abandonment? Discover the top 11 reasons shoppers leave items behind—and practical strategies to turn it around.
Marketing Tips

11 Great Mobile App Marketing Campaigns to Inspire You

Explore 11 exceptional mobile app marketing campaigns that redefine user engagement and brand loyalty. From Duolingo's engaging reminders to IKEA's AR experiences, learn how these campaigns use creativity and strategic insights to succeed in the mobile-first world.
Marketing Tips

Using Personalized Content for Customer Retention: Strategies and Benefits

Discover how personalized content can transform customer retention. Learn about effective strategies, benefits, and real-world examples that highlight the impact of personalization on customer loyalty and business success.
Marketing Tips

The Benefits of Interactive Content

Explore the advantages of interactive content in today's digital market. Learn how quizzes, configurators, and shoppable videos can increase user engagement, improve retention, and boost conversion rates for your brand.
Marketing Tips

12 Types of Interactive Content and Examples

Discover 12 types of interactive content that captivate audiences and boost engagement. Explore real-world examples and learn how to transform your digital marketing strategy with quizzes, AR experiences, and more.
Video Marketing
Ideas in Action
Personalization
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User Engagement
Marketing Tips
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November 18, 2021

10 Ways to Increase Mobile App Revenue

Mobile apps are an increasingly significant source of revenue. In 2020 alone, the total ad revenue was $581.9 billion, and the mobile app market is …
Marketing Tips
October 25, 2021

How to Get Your App Ready for Black Friday

Black Friday is the time of year when many shoppers are ready to pounce on new deals. It’s also the time when mobile app users…
Marketing Tips
September 20, 2021

Top 12 Push Notifications Tools

Apple’s App store push notification guideline starts with “Push Notifications must not be required for the app to function… “, yet they are so important that an opted in user makes the day. Discover which companies you can work with to get the full benefit from push notifications.
Marketing Tips
September 13, 2021

Mobile Navigation Patterns and Best Practices

The rules of navigation never navigated a ship (Thomas Reid), yet we hope that these mobile navigation patterns help users navigate your app. Learn more about the basic patterns for mobile navigation.
Marketing Tips
August 27, 2021

Types of Mobile Ads: What Are They? Why Are They Important?

Mobile ads are great to attract new users and motivate them to take certain actions. Read and discover the main mobile advertising types, their pros and cons!
Marketing Tips
July 27, 2021

Best Practices of App User Segmentation

Marketing Tips

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