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Marketing Tips

Your Banking App Is Where the Relationship Grows

Customers open their banking app around 150 times a year, mostly to check a balance. How banks turn those sessions into a relationship, with data and examples.
Marketing Tips

Your Promo Calendar Has Outgrown Your Homepage. Here's How Operators Make Room.

The homepage is fixed. The promo calendar isn't. Five ways licensed operators add promotional capacity, what each one costs, and how to choose.
Marketing Tips

Everyone at SBC Summit Will Tell You the Same Three Things. Here's How to Test Them.

Over 800 exhibitors, one shared vocabulary. Five questions iGaming operators can use at SBC Summit 2026 to tell a working product from good positioning.
Marketing Tips

Mobile Product Page Conversion Optimization Guide

Learn the highest-impact mobile product page optimizations and a practical testing roadmap to improve add-to-cart and purchase conversion.
Marketing Tips
eCommerce Marketing

First-Party Commerce Data: Collect, Activate, Convert

Learn how to collect and activate consented first-party commerce data with Storyly to power privacy-safe personalization and measurable conversion gains.
Marketing Tips
Insights

Mobile Commerce Trends 2026

Key mobile commerce trends for 2026, checkout, shoppable video, retail media, and invisible security, with practical UX, product, and growth actions.
Marketing Tips
Insights

Mobile Commerce Growth Trends: What to Optimize Now

Key mobile commerce trends shaping acquisition, conversion, and retention, plus practical decisions and KPIs to prioritize for growth.
Marketing Tips
Video Marketing

TikTok-ification: Bring Short-Form UX to Owned Channels

Learn how TikTok-ification adapts proven short-form video UX patterns for your app and web to drive engagement, retention, and conversion, without platform dependency.
Marketing Tips
Marketing Tips
AI Marketing

eCommerce Content Personalization at Scale with Storyly

Learn how Storyly uses zero-party intent signals and AI to personalize eCommerce experiences at scale.
Marketing Tips
Marketing Tips

Mobile App Engagement Tips for Faster Iteration

Learn practical mobile app engagement tips to ship updates faster, remove workflow bottlenecks, and run rapid experiments across in-app content, push notifications, and email.
Marketing Tips
Marketing Tips

Designing Content as a System, Not a Campaign

Stop rebuilding campaigns from scratch. Learn how content systems help marketing teams create modular, adaptable content that improves over time and drives long-term performance.
AI Marketing
eCommerce Marketing
Video Marketing
Ideas in Action
Personalization
Insights
User Engagement
Marketing Tips
Product News

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Marketing Tips
April 7, 2022

7 Highly Effective Easter Marketing Strategies in 2024

Like many other holidays, Easter is one of the best for app owners and others to market around. Plenty of people celebrate Easter Sunday and …
Marketing Tips
Marketing Tips
March 21, 2022

How to Decrease Cart Abandonment for Mobile App

One of the biggest issues that any eCommerce business faces is cart abandonment. People often add items to their shopping carts, only to leave the website without completing their purchase.
Marketing Tips
Marketing Tips
February 23, 2022

How Snackable Content Helps Target Micro-Moments

One of the biggest trends in marketing today is the increased need to use micro-moments to connect with audiences. These instances have the ability to reach users who don’t want to devote as much time to browsing on their phones as they complete other tasks.
Marketing Tips
Marketing Tips
February 9, 2022

Last-Minute Valentine’s Day Marketing Strategies

Valentine’s Day is a popular day for shoppers, with many people shopping for gifts throughout the month of February, and often at the last minute...
Marketing Tips
Marketing Tips
January 26, 2022

13 Effective Ways to Overcome Post-Holiday Sales Slump

Christmas and new year’s eve is over, you need to do what you can to keep your sales going after the holidays have ended.
Marketing Tips
Marketing Tips
December 24, 2021

20 Effective Tips to Boost Your Mobile App Conversion Rate

Creating an excellent app product is one thing; building a business on it is another. You might have a great idea as an app owner …
Marketing Tips

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