Marketing Tips

Mobile App Engagement Tips for Faster Iteration

Learn practical mobile app engagement tips to ship updates faster, remove workflow bottlenecks, and run rapid experiments across in-app content, push notifications, and email.

Designing Content as a System, Not a Campaign

Stop rebuilding campaigns from scratch. Learn how content systems help marketing teams create modular, adaptable content that improves over time and drives long-term performance.

How Dynamic Content Builds Loyalty Beyond the First Purchase

Learn how dynamic content helps brands close the post-purchase loyalty gap. Discover why static content fails after conversion and how personalized, data-driven experiences drive retention and repeat purchases.

Building Agility into Content Workflows for Faster Speed-to-Market

Build agile content workflows that cut launch times and boost conversions. Learn how Storyly helps mobile-first teams deliver timely, personalized, and shoppable experiences, fast.

Resilience Now, Relevance Tomorrow Black Friday as the Ultimate Test of Digital Commerce

Black Friday pushes digital commerce to its limits. Learn how resilience and engagement can turn peak pressure into long-term growth.

Interactive Content Trends to Watch: From Tap to Transaction

Discover the top interactive content trends from shoppable video to AR try-ons, and see how brands turn engagement into higher conversions.

The Must-Know Summer 2025 Events for Seasonal Campaigns

Explore key summer events across the UK and Europe from music festivals to sports to create timely, culture-driven content.

Brand Marketing vs Content Marketing: Why You Need Both

Discover differences between brand marketing and content marketing, and learn how combining both can strengthen your strategy.

How to Develop a Content Marketing Strategy That Drives Real Results

Learn how to build a content marketing strategy that drives results with this simple 8-step framework.

Building a High-Converting eCommerce Content Marketing Strategy with Storyly

Discover how to craft an effective eCommerce content marketing strategy and leverage Storyly’s interactive and shoppable content for maximum impact.

The Complete eCommerce Marketing Calendar for 2026

Knowing which holidays and dates your brand should celebrate can give you a head start in planning your marketing calendar. Explore the full list now.

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November 18, 2021

10 Ways to Increase Mobile App Revenue

Mobile apps are an increasingly significant source of revenue. In 2020 alone, the total ad revenue was $581.9 billion, and the mobile app market is …
Marketing Tips
October 25, 2021

How to Get Your App Ready for Black Friday

Black Friday is the time of year when many shoppers are ready to pounce on new deals. It’s also the time when mobile app users…
Marketing Tips
September 20, 2021

Top 12 Push Notifications Tools

Apple’s App store push notification guideline starts with “Push Notifications must not be required for the app to function… “, yet they are so important that an opted in user makes the day. Discover which companies you can work with to get the full benefit from push notifications.
Marketing Tips
September 13, 2021

Mobile Navigation Patterns and Best Practices

The rules of navigation never navigated a ship (Thomas Reid), yet we hope that these mobile navigation patterns help users navigate your app. Learn more about the basic patterns for mobile navigation.
Marketing Tips
August 27, 2021

Types of Mobile Ads: What Are They? Why Are They Important?

Mobile ads are great to attract new users and motivate them to take certain actions. Read and discover the main mobile advertising types, their pros and cons!
Marketing Tips
July 27, 2021

Best Practices of App User Segmentation

Marketing Tips

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