Marketing Tips

Dive into effective strategies for engaging Gen Z, emphasizing authenticity, social media mastery, and AI-driven personalization. Understand their values for impactful marketing.

Explore the crucial differences between Unified Commerce and Omnichannel Commerce in digital commerce. Learn their advantages, limitations, and future trends to optimize your business operations and customer engagement

A/B testing is also crucial for Storyly customers as it empowers them to optimize their Stories, user engagement metrics, response rates, CTRs, conversion and monetization efforts.

Unified Commerce is transforming the retail landscape by integrating all sales channels for a seamless customer experience. Discover 10 best practices to implement Unified Commerce successfully, from breaking down operational silos to leveraging advanced technologies and prioritizing data security.

Explore the key differences between omnichannel and multichannel marketing strategies. Learn their benefits, drawbacks, and best use cases to boost your business.

If you've ever shopped online, chances are you've had to deal with returns. It's just part of the process, right? Well, yes and no. For a consumer, being able to return an item can provide them with peace of mind and confidence in their purchasing decisions. 

In the success of marketing technologies, a patient and strategic approach is a must. You have to give the technology you are using some time to produce results, while also continuously measuring and analyzing performance to make improvements. But there are also some other things you should consider. 

Want to investigate how online shopping habits on mobile and desktop evolved? Explore how an omnichannel approach helps achieve sustainable growth.

Read about the differences between retargeting and remarketing to explore how they help connect with more customers and drive more sales.

Are you curious about which type of content to use? Learn about the differences between interactive content and static content now!

Read this in-depth comparison of customer acquisition and retention to find the right balance in your business strategy!