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Marketing Tips

Why Should You Tap Into Shoppertainment in 2023?

Shoppertainment became popular as more people seek engaging online shopping experiences. Discover why you should invest in shoppertainment!

Top 23 Retail and eCommerce Experts to Follow in Europe

Wondering which retail and eCommerce experts to follow this year? Check out our list of leading industry experts in Europe!

What Are The Critical Metrics for eCommerce Websites?

eCommerce metrics help businesses gain insights about their performance and make informed decisions. Discover the most essential metrics now!

9 eCommerce Checkout Best Practices You Should Try in 2023

A seamless checkout process is crucial to get customers to complete their purchases. Discover how you can streamline the eCommerce checkout process!

24 US-Based Retail and eCommerce Experts to Follow in 2023 and Beyond

If you want to succeed in the retail and eCommerce landscape, you need to pay attention to the leading experts. Check out this list to learn more!

March Inspiration Hub: Your Monthly Resource for eCommerce Content Ideas

Explore our content ideas for March 2023 to supercharge engagement, conversion and retention!

Marketing During a Recession: Strategies for eCommerce

Discover the takeaways from the webinar hosted by Storyly, and learn about the key marketing strategies for eCommerce brands to navigate a tough economy.

10 Valentine’s Day Digital Marketing Strategies

If you want to give importance to your company's seasonal marketing while Valentine's Day is coming, here are the tips and trends you need to be careful about.

February Inspiration Hub: Your Monthly Resource for eCommerce Content Ideas

Check out our Story content ideas for February to boost audience engagement, conversion and retention!

What Will Snackable Content Look Like in 2023?

Discover which types of snackable content will dominate the field of mobile marketing in 2023 and incorporate these insights into your marketing strategy.

The Complete eCommerce Marketing Calendar for 2023

Knowing which holidays and dates your brand should celebrate can give you a head start in planning your marketing calendar. Explore the full list now.

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March 6, 2023

Why Should You Tap Into Shoppertainment in 2023?

One eCommerce trend that's slated to change the future of this market is shoppertainment. Over the years, shoppertainment has become increasingly popular among consumers and marketers alike as people seek more engaging shopping experiences online. Out are the boring and monotonous marketing campaigns trying to get people's attention, and are in highly engaging videos that entertain as much as they promote. In short, marketing today is about the user, not the brand behind it. Wondering why shoppertainment is such a crucial investment today? Here we'll dive deeper into this trend and the many benefits you'll get from it.
Marketing Tips
March 6, 2023

Top 23 Retail and eCommerce Experts to Follow in Europe

Keeping up with the latest news, technologies, and trends in the retail and eCommerce industry is crucial to achieving success. Thankfully, experts who have an active voice in this field lead the way for us to get to know the industry. The following list features the top retail and eCommerce experts to follow in Europe.
Marketing Tips
March 2, 2023

What Are The Critical Metrics for eCommerce Websites?

When it comes to monitoring eCommerce websites, there are so many tools you can use. For someone relatively new to eCommerce, it can be pretty overwhelming, with so many numbers and statistics to analyze and understand. And while all of these metrics bear some importance, not all of them will be important to you with every campaign. Some will be more crucial to measure than others based on your goals, making it important to cut through the noise and focus only on those metrics that matter most. To help you succeed with your eCommerce efforts, let's take a close look at what eCommerce website metrics are all about and go into some of the specific metrics worth tracking.
Marketing Tips
March 1, 2023

9 eCommerce Checkout Best Practices You Should Try in 2023

The checkout is one of the most critical moments in the eCommerce experience. In order to incentivize customers to checkout, you need to create an effective marketing campaign. You can then inspire those customers to jump into a purchase as you excite them with details about your products. However, all those efforts can be fruitless if your checkout process is less than desirable. To help you prevent any issues from turning customers away once you've captured them, consider the following eCommerce checkout best practices.
Marketing Tips
February 22, 2023

24 US-Based Retail and eCommerce Experts to Follow in 2023 and Beyond

For someone who is new to the retail and eCommerce landscape, it is essential to pay attention to the leading experts in the industry. Personally, I follow many different experts who help me gain a better understanding of the industry and stay up-to-date with the latest news. This is why I want to share the following list with you, which includes US-based retail and eCommerce experts that you’ll need to keep an eye out for in 2023 and beyond. 
Marketing Tips
February 13, 2023

March Inspiration Hub: Your Monthly Resource for eCommerce Content Ideas

Welcome back to the Inspiration Hub! It’s time to get ready for March marketing plans, and there’s plenty to celebrate. I’ve put together some Story ideas for each of the holidays and events coming up, so you can mark your calendar with favorites or the best fit for your brand. 
Marketing Tips

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