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Marketing Tips

Your Banking App Is Where the Relationship Grows

Customers open their banking app around 150 times a year, mostly to check a balance. How banks turn those sessions into a relationship, with data and examples.
Marketing Tips

Your Promo Calendar Has Outgrown Your Homepage. Here's How Operators Make Room.

The homepage is fixed. The promo calendar isn't. Five ways licensed operators add promotional capacity, what each one costs, and how to choose.
Marketing Tips

Everyone at SBC Summit Will Tell You the Same Three Things. Here's How to Test Them.

Over 800 exhibitors, one shared vocabulary. Five questions iGaming operators can use at SBC Summit 2026 to tell a working product from good positioning.
Marketing Tips

Mobile Product Page Conversion Optimization Guide

Learn the highest-impact mobile product page optimizations and a practical testing roadmap to improve add-to-cart and purchase conversion.
Marketing Tips
eCommerce Marketing

First-Party Commerce Data: Collect, Activate, Convert

Learn how to collect and activate consented first-party commerce data with Storyly to power privacy-safe personalization and measurable conversion gains.
Marketing Tips
Insights

Mobile Commerce Trends 2026

Key mobile commerce trends for 2026, checkout, shoppable video, retail media, and invisible security, with practical UX, product, and growth actions.
Marketing Tips
Insights

Mobile Commerce Growth Trends: What to Optimize Now

Key mobile commerce trends shaping acquisition, conversion, and retention, plus practical decisions and KPIs to prioritize for growth.
Marketing Tips
Video Marketing

TikTok-ification: Bring Short-Form UX to Owned Channels

Learn how TikTok-ification adapts proven short-form video UX patterns for your app and web to drive engagement, retention, and conversion, without platform dependency.
Marketing Tips
Marketing Tips
AI Marketing

eCommerce Content Personalization at Scale with Storyly

Learn how Storyly uses zero-party intent signals and AI to personalize eCommerce experiences at scale.
Marketing Tips
Marketing Tips

Mobile App Engagement Tips for Faster Iteration

Learn practical mobile app engagement tips to ship updates faster, remove workflow bottlenecks, and run rapid experiments across in-app content, push notifications, and email.
Marketing Tips
Marketing Tips

Designing Content as a System, Not a Campaign

Stop rebuilding campaigns from scratch. Learn how content systems help marketing teams create modular, adaptable content that improves over time and drives long-term performance.
AI Marketing
eCommerce Marketing
Video Marketing
Ideas in Action
Personalization
Insights
User Engagement
Marketing Tips
Product News

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Marketing Tips
November 15, 2023

Black Friday Unwrapped: 20 Proven Marketing Strategies to Skyrocket Your Sales

Explore 20 effective Black Friday marketing strategies to boost sales and engage customers in this comprehensive guide for a successful holiday season.
Marketing Tips
Marketing Tips
October 16, 2023

Omnichannel Marketing vs. Unified Marketing: What's the Difference and Which is Right for Your Business?

Choose between Omnichannel and Unified Marketing for your business. Discover their differences and benefits to optimize your marketing strategy.
Marketing Tips
Marketing Tips
September 22, 2023

Marketing to Gen Z: Authentic Strategies for the New Digital Age

Dive into effective strategies for engaging Gen Z, emphasizing authenticity, social media mastery, and AI-driven personalization. Understand their values for impactful marketing.
Marketing Tips
Marketing Tips
September 13, 2023

Unified Commerce vs Omnichannel Commerce: Strategies for the Digital Age

Explore the crucial differences between Unified Commerce and Omnichannel Commerce in digital commerce. Learn their advantages, limitations, and future trends to optimize your business operations and customer engagement
Marketing Tips
Marketing Tips
September 12, 2023

Storyly Experiments for the Best Performance: A/B testing

By utilizing A/B testing, you can make informed decisions, deliver personalized experiences, and continuously improve your app's or website’s performance, ultimately leading to higher user satisfaction and business success. 
Marketing Tips
Marketing Tips
August 25, 2023

Best Practices For Unified Commerce Strategy

Discover 10 best practices to implement Unified Commerce successfully, from breaking down operational silos to leveraging advanced technologies and prioritizing data security.
Marketing Tips

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