Mobile Marketing

How To Track App Uninstall Effectively

Bilge Boz
June 6, 2022

It is essential to analyze the number of installs, uninstalls, and active users to run marketing campaigns effectively in the mobile app world. To monitor app uninstallations on iOS and Android devices, you must install the appropriate SDKs. We must integrate push notification to be able to track app uninstalls. In this way, we can provide a full follow-up of uninstalling processes.

What Do Statistics Say About App Uninstall?

When it comes to app stores, 80% of users uninstall the app from their mobile devices three days after the app is installed. In other words, 2 out of 10 people will not uninstall your mobile app within three days after downloading it. After three months, 5% of the remaining 20% uninstall the app from their mobile devices.

App Uninstall and Push Notifications

Detection of app uninstalls can be made by sending silent push notifications. Notifications that are not created on the devices of the app users are called silent push notifications. You can keep track of app uninstalls by sending silent push notifications to all devices where your app is installed.

Why is App Uninstall Tracking important?

In the mobile marketing world, how much any app is loaded is extremely important. However, uninstalling processes are just as important and maybe even more critical. Uninstall traces are of paramount importance for growth-oriented publishers and marketers. In addition to affecting your ranking on the App Store and Google Play, it is also essential in many other aspects. For example; We want to win potential users, and we don’t want to lose existing users. Users who do not use our app cannot watch mobile app ads or make in-app purchases. All of these reduce the value of your app.

3 of the Best Android & iOS App Uninstalls Tracking Tools

Google Play Developer Console allows you to measure app uninstalls of your mobile app. To use this tool, you must first sign in to the Google Play Developer Console. Next, choose your app. You can monitor the number of app installations and apps for the control panel’s desired date and period. Moreover, you can use this app uninstall tracking tool for free.

Another vital tool for in-app uninstall tracking is MoEngage. It is effortless to use, and this tool offers you some solution suggestions to regain your users. There are many criteria for your users who uninstall your app. You can even choose a specific range for these criteria. If you follow app uninstall metrics, you can determine why your users have uninstalled your app. You can then fix the problem with your app and notify your users of your update with an e-mail. Moreover, these analyzes are free for less than 10,000 active users per month, in addition to a 30-day free trial period.

  • Localytics
    Localytics is a new app uninstalls tracking tool that has just entered the markets and top tools lists. Localytics, like other, uninstall tracking tools, offers the ability to track potential product or technical issues with installation and real-time error detection. With the Localytics tool, you can monitor mobile app sessions and durations and many more analytical metrics. They currently offer demos to their customers, but it will be one of the best tools in this field in the coming days.

Final pieces of Advice on the App Uninstall Tracking Tools

For more detailed information about app uninstallation tracking, you can review the blog posts titled “ 7 of the Best Android & iOS App Uninstalls Tracking Tools ” and “ 8 Tools for iOS and Android Track App Uninstalls ” published by App Samurai.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

How to customize formatting for each rich text

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer porttitor pretium massa sagittis cursus. Etiam egestas turpis vitae sem mattis semper placerat in nibh. Nullam tempus ligula sit amet turpis laoreet, et interdum purus hendrerit. Donec tortor massa, ultricies vitae laoreet a, facilisis quis orci.

Pellentesque rutrum erat eget neque accumsan porttitor. Aenean id consequat orci. Aliquam euismod finibus lacus, eu ultrices mauris interdum eu. Nulla tempor ac risus vel congue. Integer imperdiet purus ut turpis ultricies consequat.
  • Sed sagittis, ipsum pellentesque luctus porttitor
  • metus nisl vehicula ex, ut bibendum dui lectus ac odio
  • In faucibus laoreet malesuada. Fusce finibus eros vel nisl sodales congue.
  • Duis in massa mi. Donec venenatis, lectus interdum scelerisque pellentesque, orci lorem maximus ante, fermentum scelerisque dolor est eget nisl.
  • Cras aliquam pulvinar hendrerit. Morbi blandit auctor risus vitae consectetur. Sed auctor mauris eu velit imperdiet tincidunt.
  1. Sed sagittis, ipsum pellentesque luctus porttitor
  2. Ut quis dapibus elit. Nunc non sagittis quam.
  3. Nullam est est, posuere eget orci et, laoreet pharetra tortor.
  4. Nulla felis nisl, viverra sit amet mi id, volutpat ornare est. Ut ullamcorper sed dui sit amet pellentesque. Donec vel lectus id ipsum varius pellentesque et nec elit.
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