Marketing Tips

Marketing Tips

Black Friday Unwrapped: 20 Proven Marketing Strategies to Skyrocket Your Sales

Explore 20 effective Black Friday marketing strategies to boost sales and engage customers in this comprehensive guide for a successful holiday season.
Marketing Tips

Omnichannel Marketing vs. Unified Marketing: What's the Difference and Which is Right for Your Business?

Choose between Omnichannel and Unified Marketing for your business. Discover their differences and benefits to optimize your marketing strategy.
Marketing Tips

Marketing to Gen Z: Authentic Strategies for the New Digital Age

Dive into effective strategies for engaging Gen Z, emphasizing authenticity, social media mastery, and AI-driven personalization. Understand their values for impactful marketing.
Marketing Tips

Unified Commerce vs Omnichannel Commerce: Strategies for the Digital Age

Explore the crucial differences between Unified Commerce and Omnichannel Commerce in digital commerce. Learn their advantages, limitations, and future trends to optimize your business operations and customer engagement
Marketing Tips

Storyly Experiments for the Best Performance: A/B testing

A/B testing is also crucial for Storyly customers as it empowers them to optimize their Stories, user engagement metrics, response rates, CTRs, conversion and monetization efforts.
Marketing Tips

Best Practices For Unified Commerce Strategy

Unified Commerce is transforming the retail landscape by integrating all sales channels for a seamless customer experience. Discover 10 best practices to implement Unified Commerce successfully, from breaking down operational silos to leveraging advanced technologies and prioritizing data security.
Marketing Tips

Omnichannel marketing vs multichannel marketing: Key Differences

Explore the key differences between omnichannel and multichannel marketing strategies. Learn their benefits, drawbacks, and best use cases to boost your business.
Marketing Tips

Stop the Return Madness: How to Give Your Customers the Info They Need

If you've ever shopped online, chances are you've had to deal with returns. It's just part of the process, right? Well, yes and no. For a consumer, being able to return an item can provide them with peace of mind and confidence in their purchasing decisions. 
Marketing Tips

Retargeting vs Remarketing: What is the Difference Between the Two?

Read about the differences between retargeting and remarketing to explore how they help connect with more customers and drive more sales.
Marketing Tips

An Investigation Into Online Shopping Habits: Mobile vs. Desktop

Want to investigate how online shopping habits on mobile and desktop evolved? Explore how an omnichannel approach helps achieve sustainable growth.
Marketing Tips

Interactive Content vs Static Content: What Are the Differences

Are you curious about which type of content to use? Learn about the differences between interactive content and static content now!

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April 17, 2026

Mobile Product Page Conversion Optimization Guide

Learn the highest-impact mobile product page optimizations and a practical testing roadmap to improve add-to-cart and purchase conversion.
Marketing Tips
April 8, 2026

First-Party Commerce Data: Collect, Activate, Convert

Learn how to collect and activate consented first-party commerce data with Storyly to power privacy-safe personalization and measurable conversion gains.
Marketing Tips
eCommerce Marketing
April 1, 2026

Mobile Commerce Trends 2026

Key mobile commerce trends for 2026, checkout, shoppable video, retail media, and invisible security, with practical UX, product, and growth actions.
Marketing Tips
Insights
March 31, 2026

Mobile Commerce Growth Trends: What to Optimize Now

Key mobile commerce trends shaping acquisition, conversion, and retention, plus practical decisions and KPIs to prioritize for growth.
Marketing Tips
Insights
March 30, 2026

TikTok-ification: Bring Short-Form UX to Owned Channels

Learn how TikTok-ification adapts proven short-form video UX patterns for your app and web to drive engagement, retention, and conversion, without platform dependency.
Marketing Tips
Video Marketing
Marketing Tips
March 19, 2026

eCommerce Content Personalization at Scale with Storyly

Learn how Storyly uses zero-party intent signals and AI to personalize eCommerce experiences at scale, improving discovery, testing speed, and conversion.
Marketing Tips
AI Marketing

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