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Marketing Tips

Omnichannel Marketing vs. Unified Marketing: What's the Difference and Which is Right for Your Business?

Choose between Omnichannel and Unified Marketing for your business. Discover their differences and benefits to optimize your marketing strategy.

Marketing to Gen Z: Authentic Strategies for the New Digital Age

Dive into effective strategies for engaging Gen Z, emphasizing authenticity, social media mastery, and AI-driven personalization. Understand their values for impactful marketing.

Unified Commerce vs Omnichannel Commerce: Strategies for the Digital Age

Explore the crucial differences between Unified Commerce and Omnichannel Commerce in digital commerce. Learn their advantages, limitations, and future trends to optimize your business operations and customer engagement

Storyly Experiments for the Best Performance: A/B testing

A/B testing is also crucial for Storyly customers as it empowers them to optimize their Stories, user engagement metrics, response rates, CTRs, conversion and monetization efforts.

Best Practices For Unified Commerce Strategy

Unified Commerce is transforming the retail landscape by integrating all sales channels for a seamless customer experience. Discover 10 best practices to implement Unified Commerce successfully, from breaking down operational silos to leveraging advanced technologies and prioritizing data security.

Omnichannel marketing vs multichannel marketing: Key Differences

Explore the key differences between omnichannel and multichannel marketing strategies. Learn their benefits, drawbacks, and best use cases to boost your business.

Stop the Return Madness: How to Give Your Customers the Info They Need

If you've ever shopped online, chances are you've had to deal with returns. It's just part of the process, right? Well, yes and no. For a consumer, being able to return an item can provide them with peace of mind and confidence in their purchasing decisions. 

Retargeting vs Remarketing: What is the Difference Between the Two?

Read about the differences between retargeting and remarketing to explore how they help connect with more customers and drive more sales.

An Investigation Into Online Shopping Habits: Mobile vs. Desktop

Want to investigate how online shopping habits on mobile and desktop evolved? Explore how an omnichannel approach helps achieve sustainable growth.

Interactive Content vs Static Content: What Are the Differences

Are you curious about which type of content to use? Learn about the differences between interactive content and static content now!

Customer Acquisition vs. Customer Retention: What is the Difference?

Read this in-depth comparison of customer acquisition and retention to find the right balance in your business strategy!

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June 8, 2022

Customer Lifecycle Marketing: The Stages and Marketing Strategies You Need to Know About

When we think of a human being's natural lifespan, we tend to think of the various stages that they go through from cradle to grave. There are infant years, toddler years, children, pre-teen, teenage, young adult, middle age, older adult, senior citizen, and so on.
Marketing Tips
April 21, 2022

Mother’s Day Marketing Ideas for Retail Apps That Help Turn Holiday Shoppers into Loyal Customers

Is your brand ready for Mother’s Day? (May 8th this year!) Spring is here and before you know it it will be time for mother’s …
Marketing Tips
April 18, 2022

8 Ramadan Strategies for App Marketers

One of the most important events to market around throughout the year is the month of Ramadan. During this time, people who practice Islam spend …
Marketing Tips
April 7, 2022

7 Highly Effective Easter Marketing Strategies in 2024

Like many other holidays, Easter is one of the best for app owners and others to market around. Plenty of people celebrate Easter Sunday and …
Marketing Tips
March 21, 2022

How to Decrease Cart Abandonment for Mobile App

One of the biggest issues that any eCommerce business faces is cart abandonment. People often add items to their shopping carts, only to leave the website without completing their purchase.
Marketing Tips
February 23, 2022

How Snackable Content Helps Target Micro-Moments

One of the biggest trends in marketing today is the increased need to use micro-moments to connect with audiences. These instances have the ability to reach users who don’t want to devote as much time to browsing on their phones as they complete other tasks.
Marketing Tips

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