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Marketing Tips

Building Agility into Content Workflows for Faster Speed-to-Market

Build agile content workflows that cut launch times and boost conversions. Learn how Storyly helps mobile-first teams deliver timely, personalized, and shoppable experiences, fast.

Resilience Now, Relevance Tomorrow Black Friday as the Ultimate Test of Digital Commerce

Black Friday pushes digital commerce to its limits. Learn how resilience and engagement can turn peak pressure into long-term growth.

Interactive Content Trends to Watch: From Tap to Transaction

Discover the top interactive content trends from shoppable video to AR try-ons, and see how brands turn engagement into higher conversions.

The Must-Know Summer 2025 Events for Seasonal Campaigns

Explore key summer events across the UK and Europe from music festivals to sports to create timely, culture-driven content.

Brand Marketing vs Content Marketing: Why You Need Both

Discover differences between brand marketing and content marketing, and learn how combining both can strengthen your strategy.

How to Develop a Content Marketing Strategy That Drives Real Results

Learn how to build a content marketing strategy that drives results with this simple 8-step framework.

Building a High-Converting eCommerce Content Marketing Strategy with Storyly

Discover how to craft an effective eCommerce content marketing strategy and leverage Storyly’s interactive and shoppable content for maximum impact.

The Complete eCommerce Marketing Calendar for 2025

Knowing which holidays and dates your brand should celebrate can give you a head start in planning your marketing calendar. Explore the full list now.

Measuring the Success of Shoppable Content: Key Metrics and Tools

Learn how to evaluate the impact of your shoppable videos with key metrics and tools to boost engagement, drive conversions, and maximize ROI.

11 Most Common Reasons for Shopping Cart Abandonment (And What To Do About It)

Struggling with cart abandonment? Discover the top 11 reasons shoppers leave items behind—and practical strategies to turn it around.

11 Great Mobile App Marketing Campaigns to Inspire You

Explore 11 exceptional mobile app marketing campaigns that redefine user engagement and brand loyalty. From Duolingo's engaging reminders to IKEA's AR experiences, learn how these campaigns use creativity and strategic insights to succeed in the mobile-first world.

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September 13, 2021

Mobile Navigation Patterns and Best Practices

The rules of navigation never navigated a ship (Thomas Reid), yet we hope that these mobile navigation patterns help users navigate your app. Learn more about the basic patterns for mobile navigation.
Marketing Tips
August 27, 2021

Types of Mobile Ads: What Are They? Why Are They Important?

Mobile ads are great to attract new users and motivate them to take certain actions. Read and discover the main mobile advertising types, their pros and cons!
Marketing Tips
July 27, 2021

Best Practices of App User Segmentation

Marketing Tips
April 9, 2021

6 Ways to Maximize Push Notifications Delivery for Your App

Effective in-app engagement entails constantly placing your app’s content in the face of the users. It is the main way your app can breathe some …
Marketing Tips
October 14, 2020

How To Track App Uninstall Effectively

It is essential to analyze the number of installs, uninstalls, and active users to run marketing campaigns effectively in the mobile app world. To monitor app uninstallations on iOS and Android devices, you must install the appropriate SDKs.
Marketing Tips
June 30, 2020

How to Ask Users for App Feedback

How do you know that you built an app corresponding to users’ wants and needs? What features need improvements? What makes your users happy, pleased, or disappointed? The answer is in your users’ feedback.
Marketing Tips

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